Colorful Standard stands for many things, one of which is keeping the fashion industry to a higher standard, which no longer puts workers' health or the environment at risk. In today's world, it shouldn't be that difficult to make a sustainable choice. That's why they created a concept that goes against the seasonal patterns of the fashion industry.
RETURN WHAT WE TAKE
Enough with the days of excessive consumption, pollution, waste and human rights violations. We must give back what we take and resist the industry taking a fatal toll on our planet.
With this need, COLORFUL STANDARD has created a regenerative concept of long-lasting products made ethically and vertically integrated into an internal production center.
Their mission has always been to identify all the ways they can produce garments while remaining climate positive.
A FULL OF COLOR(FUL)
The standard means raising the bar of how the industry works and focusing on clothing made responsibly, transparently and that represents a greater purpose. Colors are a tribute to diversity and inclusion, to being bold, vibrant and unique. In COLORFUL STANDARD, there is a shade or a tone for every type of person.
100% GOTS ... AND WHAT MATERIALS
100% organic cotton and is certified by the Global Organic Textile Standard (GOTS).
In fact, the entire manufacturing process is GOTS certified, from the fabric factory to the laundry, to cutting, sewing, wrapping and more!
Organic cotton can be grown with the help of natural rainwater, without the need for harmful chemicals in the process. By switching to organic, pesticide use and greenhouse gas emissions are reduced by up to 94%.
WITH THENOW RESPONSABILE
Getting the colors we love shouldn't compromise the well-being of our planet
All the dyes used to develop the various shades are all Oeko-Tex certified, which means they have been thoroughly tested to not release harmful chemicals. And the colors are more vibrant than ever.
TIMELESS, WITHOUT WASTE
No seasons, no trends, just the essentials.
Excessive consumption is a serious problem, especially within the seasonal patterns of the fashion industry. By overconsumption, we deprive the Earth of its natural resources and contribute to climate change. To reduce the negative effects of excessive consumption, COLORFUL STANDARD creates timeless essentials that stand the test of time.
BE ESSENTIAL, BE COLORFUL STANDARD